HOW TO BUILD A HIGHLY EFFECTIVE MID-LEVEL DONOR PROGRAM
1,500,000 NONPROFITS just in the United States are experiencing a Missing Middle, no specific program to effectively work with their Mid-Level Donors! Sea Change Strategies wrote a report in 2014 focusing on mid-level donors because they found that in many cases, these mid-level donors were generating as much as one-third of an organizations income from individuals so how were they being treated? Sea Change Strategies checks in 4 years later, 2018, and gives us a super look at what’s happening in this area, what’s new, what’s not new and what’s next! They then give us 8 effective habits of Mid-Level Donor Programs that are working for 20 top non-profits! We look at a few of these habits today with tips you can immediately put to work in your organization!
http://seachangestrategies.com/missin…