1,500,000 NONPROFITS just in the United States are experiencing a Missing Middle, no specific program to effectively work with their Mid-Level Donors! Sea Change Strategies wrote a report in 2014 focusing on mid-level donors because they found that in many cases, these mid-level donors were generating as much as one-third of an organizations income from […]
How to write fundraising letters
WHAT WORKS BEST, A LONG OR SHORT APPEAL LETTER?
Interesting and intriguing question for a development director, what works best with my donors, a long or a short letter? We review what the experts have to say, experts that have researched and tested this question and have the answers you need now!
Live Review of Those NonProfit Cards and Letters
The Mailbox is absolutely full of the nonprofit cards and letters now and here at Blockbuster we’re taking some time today to go over and pick out best ideas to borrow now in time for year-
Excellent ONLINE Checklist for YearEnd Fundraising
Use this excellent checklist when crafting your OnLine annual appeals for the best fundraising results you’ve ever produced. You’ll definitely want to review this Online Checklist for ultimate year-end fundraising success!
AWESOME ANNUAL APPEAL IDEAS
Resist surrendering to the good news compulsion in your annual appeal. You have to make people want to help you. Your job is to convince them that you need their help. Annual Appeal Suggestions and Who better to take annual appeal suggestions from than the Dean of Direct Mail? Jerry Huntsinger from the Showcase of Fundraising […]
POWERFUL DONOR LANGUAGE
Empowering Language We all want to grab our donor’s attention, persuade them to read our message, and inspire them to make a gift. A fantastic way to do this is by using empowering language. Statements that excite the reader or that paint a picture will do wonders to help your message stand out. Here are […]
Lapsed Donor Love Letters to Lure & Reel Them Back
We’re focused on the Lapsed Donors and today focus on best lapsed-letter communications to win your donors back and rebuild those wonderful relationships!
How to Write Successful Retention & Acquisition Letters
More Info! Donor Centric Annual Appeal Letters In his book, A Fundraiser’s Guide to Irresistible Communications, Jeff Brooks talks about the writing style of fundraisers. He says successful fundraising writing is the result of decades of experience and it is very unique. In fact, it is so different that it can be a bit of […]
CONTENT IS KING!
Winning Content Ideas Your content is the key to your successful year-end appeal. By now, you’ve gathered your stories and created your plan. Use these tips to make sure you structure your content and present it in a way that is sure to yield great results. Four quick tips to winning content and formatting 1. […]